Competitor Drift
Where competitors are gaining narrative ground.
Competitor Drift: see where competitors are gaining narrative ground across search, AI answers, reviews, and communities — with the sources behind every shift.
Four drift panels
Source-backed comparison, not surveillance.
Search drift
Where competitors are picking up search ground.
Track ranking changes, featured snippet ownership, and category-defining queries. Each shift is paired with the page that gained or lost it and the date the move happened.
AI answer drift
Where assistants are starting to mention competitors first.
When ChatGPT, Claude, Gemini, or Perplexity start placing a competitor ahead of you in a comparison answer, the panel surfaces the prompt, the answer, and the cited sources.
Review drift
Where their review themes are pulling away from yours.
Side-by-side theme clusters across G2, Trustpilot, and the App Store — what reviewers praise about them, what they criticize about you, and where the gap is widening.
Community drift
Where conversations are quietly switching sides.
Subreddit threads, Hacker News discussions, and community posts mentioning competitors more frequently — surfaced with the link, the snippet, and the sentiment.
Drift radar
One radar. Every direction a narrative can shift.
Competitors plotted by where they're gaining ground — search, answers, reviews, communities. Each ring is a week. Each dot links back to the snippet that proved the move.